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Mental Illness Awareness Week
October 7-13, 2018

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Each year millions of Americans face the reality of living with a mental health condition.

During the first full week of October, NAMI and participants across the country are raising awareness of mental illness. Each year we fight stigma, provide support, educate the public and advocate for equal care. Each year, the movement grows stronger.

We believe that mental health issues are important to address year-round, but highlight them during #MIAW. It provides a time for people to come together and display the passion and strength of those working to improve the lives of the tens of millions of Americans affected by mental illness. 

During Mental Illness Awareness Week on Oct. 7-13, 2018, join NAMI in shining a light on mental illness and replacing stigma with hope!

Mental Illness Awareness Week 2018

Let’s #StickItToStigma for Mental Illness Awareness Week (MIAW) 2018!  
During the first full week of October, NAMI and advocates across the country are raising awareness for mental illness.  Each year, NAMI Wisconsin provides a packaged activity to supplement the work you’re doing in your local community for MIAW.  

What’s up for 2018 MIAW?
2018 NAMI Wisconsin’s MIAW activity is to spread the word through magnetic stickers that can be applied to a car, locker or any metal surface.  Included in the package are magnetic stickers and cards that you may give out with the magnetic stickers which explain how to participate.  It’s pretty simple: Take a picture while applying the magnetic sticker and post on social media with the hashtag #StickItToStigma to share with as many people as possible throughout the state of Wisconsin.   

Goal of MIAW:
Conversation and dialogue will help eliminate stigma surrounding mental illness.  By talking about the realities of a mental illness diagnosis, our community can get on board to promote hope and recovery.  Currently, the best and fastest way to communicate with a large audience is through social media: Facebook, Twitter, Instagram, etc.  Your social media can reach lots of Wisconsinites!  Also, the magnetic stickers will be visible on cars, refrigerators at work, lockers at school, and other locations, and will provide more conversations and exposure for NAMI!  

BONUS of Participating!
Each person that posts a picture with their magnetic sticker along with the hashtag #StickItToStigma will be entered in a drawing to win $400 for an affiliate of their choice.  If you get 10 different people from your affiliate to participate that is 10 entries into the drawing for your affiliate.  Have them add your affiliate name as @!  For example: @NAMIJeffersonCountyWI

How to Participate?
Step 1:  Place your magnetic sticker on your car or other metal location
Step 2:  Have someone take a photo of you or take a selfie
Step 3:  Post the picture on social media (Facebook, Twitter, Instagram) AND include the hashtag #StickItToStigma
Step 4:  Include in your post your affiliate, @nami_______

Ways to Use the Magnetic Stickers Photos:

  • Plan to visit elected officials or other local celebrities and take a photo of them with the magnetic sticker

  • Bring to a Board of Directors meeting and have them place it on their cars

  • Hand out at a community event

  • Give to a youth group to place on lockers at school

  • Use the photos for your own campaign, fundraiser, or newsletters

Thank you for helping us #StickItToStigma this MIAW 2018!

For questions about this MIAW project, please email